Navigating Innovation
We stand for tailor-made study designs. Our portfolio of services is a kind of ?toolkit? from which, depending on the question posed, the methodological building blocks can be assembled.
That?s why our motto is: standardisation ? as little as possible, and as much as necessary.
We always maintain the right balance here: between the greatest possible freedom for the client to make decisions (thanks to modular concepts) and a reduction in complexity thanks to standardised procedures.
Research processes:
Innovation Management
A targeted approach to innovations next
Trend Management
Recognising and capitalising on trends successfully next
Future Research and Reasearch of Changing Values
Making use of expert knowledge for the future next
Global Trend Monitoring
Global tracking and local adaptation of trends next
Future Insight Management
Anticipating future needs next
Adhoc offers:
Trend Analyses
Analysing and utilising social change next
Innovation Workshops
A structured approach to generating ideas and concepts next
Creative Workshops
Pooling resources to exhaust creative potential next
© 2012 GIM Gesellschaft für Innovative Marktforschung mbH |
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